$100k Launch School
Drive a Years Worth of Profit in a Single Month
Sign up today and get lifetime access to the exact blueprint to drive a years worth of profit in a single month.
Introducing:
$100k Launch School
$100k Launch School is a new training program to help you generate a years worth of profit in a single month, using cutting-edge launch strategies.
In each of the 30+ expert sessions, we’ll break down a specific component of your launch, covering everything from email marketing to lead generation to closing sales.
Next, you get to see behind-the-scenes of a dozen 6-figure launches, as well as some business owners who have scaled their businesses to 8-figures and more (using the launch strategies in this training).
In each of the 30+ expert sessions, we’ll break down a specific component of your launch, covering everything from email marketing to lead generation to closing sales.
Next, you get to see behind-the-scenes of a dozen 6-figure launches, as well as some business owners who have scaled their businesses to 8-figures and more (using the launch strategies in this training).
But first, you need to choose your track…
Start here
What Do You Want To Launch?
Launch a Book
Build Authority, Increase Your Exposure, or Simply Create a New Stream of Income with a Book Launch
Launch a Course
Increase Your Margins, Leverage Partnerships, and Grow Your Subscribers and Sales Exponentially with a Course Launch
Launch an App
Stop Hustling to Get New Customers Every Month; Turn Traffic into Recurring Revenue and Multiply Your ARR with an SaaS, App, or Software Launch
Launch a Service
Sell Your Knowledge and Expertise, and Turn Prospects into High-Paying Clients with a Service Launch
What you will learn
$100k Launch School Will Teach You:
How To Get 10,000 Optins Using A Simple Launch Lead Magnet Strategy
Step-by-Step Guide To Recruiting Your First 50 Affiliate Partners
A 3 Step Facebook Ads Strategy That Is Easy to Implement and Gets You an ROI on Your Ad Spend
How to Turn Your How To Turn A 7 Day Challenge Into A $50,000+ Payday
How To Increase Launch Sales With A Story-based Email Sequence
How To Turn Your Book Into A 6-figure Revenue Stream
5 Psychological Tactics For Turning “Fence-sitters” Into Buyers
How to Guarantee Launch Success With A Step-by-Step Guide To Pre-selling Your Product
Agile System: How To Create And Run A Launch With Minimal Effort and Stress
How To Multiply Your Profit With This High-Ticket Offer Strategy
4 Phases Of The Buyer’s Journey For Creating Content That Drives Traffic, Leads, And Sales
How to Create a Facebook Bot that Gets You Sales on Autopilot
Class in session
Learn from the best
$100 Launch School Host
5 Biggest Launch Mistakes (Lessons Learned from a Dozen $100k Launches)
Get an in-depth look behind-the-scenes of some of the biggest launches in multiple industries. Tom shares everything he knows: lead generation, conversion rate optimization, pricing and positioning, email marketing, and much more.
pr marketing
6-figure launch
bestseller
Influencer marketing
Tom Morkes
tommorkes.com
CASE STUDY
Behind the Scenes: How Neil Patel turned his first book into a New York Times Bestseller
Learn what it takes to market and launch a New York Times bestselling book.
6-figure launch
bestseller
Influencer marketing
Neil Patel
Neilpatel.com
EXPERT TRAINING
Kyle Gray
storyengine.co
How to create collaborative content and implement the buyer’s journey framework to get traffic, leads, and sales
Every buyer is on a journey. Kyle Gray shares his strategy for turning that journey into remarkable content that turns traffic into buyers.
content marketing
lead generation
storytelling
EXPERT TRAINING
Mojca Zove
tommorkes.com
How to make an extra 6-figures from your launch by leveraging Facebook Ads
Facebook ads are expensive and difficult. Mojca Zove shares a simple paid advertising strategy that won’t break the bank but still gets big ROI.
paid advertising
facebook ads
CASE STUDY
Alinka Rutkowska
authorremake.com
Behind the Scenes: How Alinka Rutkowska turned a one-week challenge into a $50,000+ payday
Learn the secrets to running a challenge that could skyrocket your traffic, leads, and sales in as little as 5 days.
6-figure launch
challenge
affiliate marketing
CASE STUDY
Chris Badgett
lifterlms.com
Behind the Scenes: How Chris Badgett launched a software company that generated 42 paying customers and 5-figures in MRR
Growing a software company is a lot harder than it looks. Chris takes us behind the scenes of the launch of LifterLMS, and how he bootstrapped it to a multi-million dollar company in a few short years.
email marketing
conversion rate optimization
Scaling
Pricing
CASE STUDY
Behind the Scenes: How Jesse Krieger Generated $150,000 in Booked Sales With His Done-For-You Publishing Model
Discover how Jesse generated $150,000 in booked sales from his most recent launch.
high-ticket
6-figure launch
live event
Jesse Krieger
lifestyleentrepreneurspress.com
day 2
Learn how to tell a better story, presell to reduce risk, and
generate 6-figures in sales
CASE STUDY
Behind the Scenes: How John Lee Dumas made $453,000 in 33 days through a single crowdfunding campaign
What does it take to generate $453,000 in sales from a single launch? I go behind the scenes with John to dissect his record setting crowdfunding campaign.
crowdfunding
6-figure launch
influencer marketing
email marketing
John Lee Dumas
eofire.com
EXPERT TRAINING
Tomas Laurinavicius
tomaslau.com
How to get into major publications to build your audience and brand before a launch
Credibility can increase trust, engagement, and sales. Learn how to get instant credibility by leveraging major publications before your next launch with Tomas Laurinavicius.
pr marketing
content marketing
influencer marketing
EXPERT TRAINING
Jake Jorgovan
jake-jorgovan.com
How to presell your software or service before you build it
Jake Jorgovan will show you how to increase your chances for success by preselling your software or service offer before you launch.
presell
high-ticket
6-figure launch
EXPERT TRAINING
Andre Chaperon
tinylittlebusinesses.com
How to write story-based emails to increase engagement and sales for your next launch
Email is boring, but it doesn’t have to be. Andre Chaperon shares his “Soap Opera Sequence” strategy to create Hollywood style emails that turn readers into buyers.
email marketing
storytelling
CASE STUDY
Mark Samms
ninjaoutreach.com
Behind the Scenes: How NinjaOutreach grew to a 6-figure annual run rate in less than 16 months
From nearly broke, to 6-figure run rate, Mark shares the story behind NinjaOutreach’s tremendous growth.
list building
content marketing
email marketing
scaling
EXPERT TRAINING
Isa Adney
convertkit.com
How to automate your email marketing
In this session, Isa Adney teaches how to structure, create, and implement an email sequence for your launch.
email marketing
automation
EXPERT TRAINING
Lee Constantine
publishizer.com
How to crowdfund your book and find a publisher
Lee Constantine shows you how to crowdfund your next book, and how it can lend itself to finding a publisher.
crowdfunding
book marketing
day 3
Automate your lead generation, close high-ticket sales, and turn your launch into a sales machine.
CASE STUDY
Behind the Scenes: How Ulyses Osuna made $100k+ in a single month using this simple launch strategy
Not sure how to scale your service offer? Ulyses pulls back the curtain to show how this one simple strategy generated 6-figures in a single month.
pr marketing
6-figure launch
scaling
Ulyses Osuna
influencerpress.com
EXPERT TRAINING
How to use Facebook Bots to increase your launch results
In this session, Andrew Warner teaches how to create a new marketing and sales channel out of your existing Facebook audience and a simple bot strategy.
facebook bots
list building
lead generation
Andrew Warner
mixergy.com
EXPERT TRAINING
Jim Brown
askjbrown.com
How to close more client sales during your next launch
Learn the exact tactics for turning conversations with prospects into book clients with Jim Brown.
sales
high-ticket
EXPERT TRAINING
Adam Houge
adamhouge.com
How to leverage bundles to launch your book
Adam Houge shows you how to take your book launch to the next level by using this simple but effective “bundle” strategy.
bundles
bundles
EXPERT TRAINING
Matt Stone
quitn6.com
How to Grow Your Business by Offering a Combination of Books, Courses and Services
Matt Stone shares his best strategies for creating multiple streams of income, and how to decide whether you should launch a book, course, software, or service.
6-figure launch
scaling
sales funnel
EXPERT TRAINING
Janelle Allen
zencourses.co
How to use email marketing and smart segmentation to generate leads and sales
In this session, Janelle Allen shares her strategy for getting highly targeted leads and sales through personalized email marketing.
email marketing
lead generation
EXPERT TRAINING
How to turn your launch into an evergreen money maker
What happens after a launch? Learn how to turn your launch into an evergreen money maker that works on autopilot with Ciprian.
evergreen
automation
sales funnel
Ciprian Soleriu
soleriu.com
day 4
Grow your list, scale your offer, and get better results with less effort
CASE STUDY
Behind the Scenes: How Ryan Lee launched a membership site on its way to 10,000 paying customers
Ryan is the founder of Freedym, and in this session, he shares how he launched his membership site and is scaling to 10,000 paying customers.
recurring revenue
membership site
content marketing
Ryan Lee
freedym.com
Subject Matter Expert
Nick Skillicorn
improvides.com
How to make sure your offer is something people want and will pay for
Learn how to create, package, and position your offer so lookers turn into buyers with Nick Skillicorn.
sales
high-ticket
Subject Matter Expert
David Green
hacktheprocess.com
How to increase your productivity and efficiency by setting up agile systems for yourself or your team
Coordinating a launch is a lot of work. In this session, David Green teaches his agile system for getting things done quickly and efficiently.
productivity
process
systems
planning
EXPERT TRAINING
Eric Van Der Hope
ericvanderhope.com
How to create a book sales page that converts
Books don’t sell themselves. In this session, Eric Van Der Hope shares the exact book sales page template used by 6-figure authors.
sales page
conversion rate optimization
EXPERT TRAINING
Derek Doepker
derekdoepker.com
How to create an offer ecosystem
Don’t let your launch go to waste. In this session, Derek Doepker teaches his process for turning customers into repeat customers of all your products and services.
positioning
sales funnel
EXPERT TRAINING
Brennan Dunn
rightmessage.com
Reactive Marketing: how dynamic personalization can dramatically increase conversion rates and sales
Brennan Dunn turned his niche website into a multiple 7-figure income generator using personalization. In this session, he’ll show you how he did it using his new software.
copywriting
reactive marketing
EXPERT TRAINING
Primoz Bozic
primozbozic.com
How to use the “Ultimate Guides” content writing formula to generate traffic, leads, and sales
Standard blog posts not getting you the optins you want? Learn how to turn your content marketing into massive lead generation using the “Ultimate Guides” strategy.
content marketing
lead generation
CASE STUDY
How Danielle Leslie did $19,300 preselling her course with no list and ZERO course content
No course? No problem. Danielle Leslie shares her strategy for selling a course before you’ve built it.
presell
email marketing
Danielle Leslie
danielleleslie.com
day 5
Scale beyond 6-figures, multiply future profit, and take your business to the next level
Case study
Behind the Scenes: How Nathan Barry grew ConvertKit to $900k MRR (and counting)
Bootstrapping a software company? Learn how Nathan turned a near failed launch into almost 7-figures in monthly recurring revenue.
recurring revenue
affiliate marketing
Nathan Barry
convertkit.com
Subject Matter Expert
Frank Bria
frankbria.com
Behind the Scenes: How Frank Bria did $1 million in sales from a high-ticket offer
A strategic high-ticket offers can multiply your profit. In this session, Frank shares his strategy for generating 7-figures in booked sales by making high-ticket offers that customers can’t refuse.
6-figure launch
high-ticket
Subject Matter Expert
Matt Fox
frictionfreesales.com
How to overcome unconscious resistance when making the sale
Not making sales? Apply these simple psychological techniques to overcome objections and close the sale with Matt Fox.
customer psychology
persuasion
conversion rate optimization
sales
Subject Matter Expert
Steve Dimmick
bookmasteryacademy.com
Behind the Scenes: How Dan Norris turned his book into a 6-figure revenue stream
Multiply your book launch results with these simple to implement Amazon SEO strategies from Steve Dimmick.
bestseller
amazon seo
Subject Matter Expert
Dan Norris
7daystartup.com
Behind the Scenes: How Dan Norris turned his book into a 6-figure revenue stream
In this session, Dan takes us behind the scenes of his first book launch, and how he turned that into a membership site and more than 6-figures in revenue.
positioning
sales funnel
Subject Matter Expert
Cloris Kylie
cloriskylie.com
How to communicate with affiliates to get the most out of their promotions
Sometimes, getting affiliates to promote an offer is like pulling teeth. Cloris Kylie shows a simple process for communicating and managing affiliates to get the most out of your launch.
affiliate marketing
affiliate communication
Subject Matter Expert
Ryan Waggoner
ryanwaggoner.com
Behind the Scenes: How Ryan Waggoner pivoted from freelancer to 6-figure course creator in less than 12 months
Ever want to create a new stream of income outside of your freelancing or consulting? Ryan shares exactly how he created, launched, and scaled his first course to 6-figures.
content marketing
lead generation
day 6
Build a network, conquer fear, and grow beyond the launch
case stud
Behind the Scenes: How Joseph Michael leveraged email marketing and partnerships to make $100,000+ on two back-to-back launches
Your next launch shouldn’t be a one hit wonder. In this session, learn the secret to Joseph’s multiple 6-figure course launches.
email marketing
6-figure launch
list building
Joseph Michael
easycoursecreation.com
Subject Matter Expert
Marc Guberti
marcguberti.com
How to build trust and warm up an audience to increase sales conversions
No one will buy from someone they don’t trust. Marc explains how to rapidly build trust through content marketing.
trust building
sales funnel
Subject Matter Expert
Tanner Gers
tannergers.com
“How to overcome mental blocks, fear, and uncertainty”
From near death to paralympian, serial entrepreneur, and motivational speaker, Tanner Gers shares what it takes to overcome any obstacle, setback, or failure on the road to achieving your goals.
productivity
goal setting
Subject Matter Expert
Mike Hardenbrook
growthhacker.tv
How to use cold email to get influencers to promote your product
No connections, no audience, and no money? No problem. In this session, Mike shares his proven process for getting influencers to promote your product or service, which all starts from a single cold email.
cold email
affiliate communication
affiliate marketing
Subject Matter Expert
Charles Byrd
byrdword.com
How to recruit your first 50 affiliate partners for your next launch
Affiliate marketing can multiply the results of any launch. In this session, Charles Byrd shares his strategy for finding and recruiting affiliate partners.
positioning
sales funnel
Subject Matter Expert
John Corcoran
rise25.com
How to build a million dollar network
John Corcoran share’s his step-by-step process to profiting from relationship building.
relationships
partnerships
Subject Matter Expert
Special Guest Speaker
Discover who else is teaching inside $100k Launch School
Learn how to rapidly grow your traffic, leads, and sales.
content marketing
lead generation
YOU’RE PROBABLY THINKING, SOUNDS GREAT, BUT…
What Do I Get When I Enroll In $100k Launch School?
Software launch
Course launch
book launch
Service launch
6-Figure Case Studies: Behind-the-Scenes Look at 12 Massive Launches
Have you ever wanted to get inside the brain of business owners who are generating 6-figures from a single launch? Now’s your chance.
RETAIL VALUE: $497
lead generation
email markering
conversion rate optimization
and much more
30+ Expert Sessions on Every Aspect of Running a 6-Figure Launch
We cut through the fluff so you can learn the exact steps that will get you traffic, leads, and sales quickly.
RETAIL VALUE: $997
behind the scenes
Exclusive Bonus: $100K Launch School Teardown
I’ll show you exactly what worked and what didn’t with my own launch of “$100k Launch School” (meta, I know), so you can learn from my successes and my failures.
RETAIL VALUE: $297
IS $100K LAUNCH SCHOOL RIGHT FOR ME?
We designed $100k Launch School for:
ENTREPRENEURS
You want to make a bigger impact in the world. $100k Launch School will show you the 80/20 principle for a successful launch so you can create a bigger impact in less time (and with less headache).
SMALL BUSINESS OWNERS
Tired of working around the clock, only to barely break even? $100k Launch School will show you the secret to making a years worth of sales in a single month, so you can work less and make more.
STARTUP FOUNDERS
Getting noticed is the single hardest task for any startup. Inside $100k Launch School, you’ll learn the exact steps other startup founders have used to quickly transition from struggling and anonymous to world renown and profitable.
PROFESSIONALS
Want more clients? What if you could book out your entire calendar for a year? That’s what a launch can do for your professional service business, and you’ll learn the strategies and tactics inside $100k Launch School.
FREELANCERS
Let’s be honest: the hardest thing about freelancing is balancing the great work you’re doing for your clients, while spending as much time as possible getting new clients so next month you don’t wind up broke. Using the strategies you’ll find inside $100k Launch School, you’ll learn exactly how to book out the rest of your calendar with new, high-paying clients.
Hustlers
Ah, the noble hustler. Every day you’re working hard to make things happen…the problem: eventually you’ll lose energy, or run out of time, money, or both. $100k Launch School will show you how to work smarter, not harder, so you can get make a bigger profit faster (and without the burnout).
CHOOSE YOUR PATH…
6 And 7-Figure Launch Strategies Revealed By Proven Launch Experts
Your journey to growing your business could go one of two ways:
Do not sign up
You could spend tens of thousands of dollars trying to do it all yourself, with no guarantee it will work.
Sign up
You could sign up for $100k Launch School today and get a step-by-step guide to planning, implementing, and running a launch that could 10x your business in a single month.
If you’re looking for cutting-edge launch strategies that are proven to work, then you’re in the right place.
Yes, I want to join now!WHATEVER YOUR GOAL…
We Have a Launch Plan for You
Whether you want to grow your authority with a bestselling book launch, make 6-figures from your next course launch, book your calendar solid with a service launch, or multiply your annual recurring revenue with a software launch, $100k Launch School has something for you.
Join $100K Launch School TodayLAST CHANCE…
Get Lifetime Access to Proven 6 and 7-Figure Launch Strategies and tactics.
Yours today for only...
$497
Get lifetime access now
We are so confident you’re going to LOVE this training program. So if for any reason at all you don’t love it or it’s just not for you, just let us know within 30 days and we’ll send you a refund.
Meet Your Host
Host, $100k Launch School
Tom Morkes
Creator of $100k Launch School, Founder of Insurgent Publishing, Author, Speaker, and Launch Strategist
Tom Morkes is a West Point grad and Iraq War veteran turned author, publisher, and entrepreneur. Since 2014, Tom has helped dozens of businesses, from software companies like Teachable, to personal brands like Neil Patel, multiply their traffic, leads, and product sales.
Tom is the brains behind New York Times, Wall Street Journal, and USA Today bestsellers; the most-funded, non-fiction crowdfunding campaign in Kickstarter history, and more than a dozen 6-figure product launches.
BY THE NUMBERS
How I’ve Helped My Clients Grow Their Businesses Using the Strategies You’ll Learn Inside $100k Launch School
What people are saying:
ONE LAST TIME
WHEN YOU ENROLL TODAY, YOU GET...
Never before seen launch strategies explained by real entrepreneurs and business owners who have been there, done that.
The exact, step-by-step blueprints used by leading marketers to generate tons of traffic, leads, and sales.
40+ In-Depth Masterclasses
Lifetime Access to more than 40 launch expert sessions (including 12 behind-the-scenes case studies of 6-figure launches)
Exclusive Behind-the-Scenes Teardown
I’ll show you exactly how I planned and launched $100k Launch School, including all the numbers on traffic, conversion rates, and more
The Tools You Need to Crush Your Launch
I’ll show you the exact tools you need to knock your next launch out of the park (with exclusive discounts up to 50% off select software)
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